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Introducing Runway Gen4 Image on WaveSpeedAI

Introducing Runway Gen4 Image on WaveSpeedAI

Try Runway Gen4 Image for FREE

Introducing RunwayML Gen4 Image on WaveSpeedAI: Breakthrough Character Consistency for AI Image Generation

The landscape of AI-generated imagery has just taken a significant leap forward. WaveSpeedAI is excited to announce the availability of RunwayML Gen4 Image—Runway’s most advanced image generation model that solves one of the most persistent challenges in AI creativity: maintaining consistent characters and scenes across multiple generations.

Whether you’re a filmmaker crafting storyboards, a game developer generating assets, or a marketer building brand-consistent campaigns, Gen4 Image delivers unprecedented control over your creative vision.

What is RunwayML Gen4 Image?

Gen4 Image represents Runway’s next-generation approach to AI image generation, released in 2025 as part of their Gen-4 model series. What sets it apart from previous generations and competitors is its revolutionary reference-based generation system—you can upload up to three reference images, and the model intelligently preserves visual identity while allowing complete transformation of lighting, poses, settings, and styling through natural language prompts.

This isn’t simple image-to-image translation. Gen4 Image creates what amounts to a persistent memory of visual elements. When a character’s face needs to remain identical across different scenes—from a sun-drenched beach to a moody noir cityscape—Gen4 Image maintains that consistency without the subtle morphing and flickering that plagued earlier models.

Key Features

Multi-Reference Image Support

Upload one to three reference images to guide your generations. Each reference can contribute different elements:

  • Use one image for character identity
  • Add a second for environmental style
  • Include a third for lighting or compositional guidance

Character Preservation

Maintain facial features, expressions, clothing styles, and overall identity across unlimited variations. Generate the same character in endless lighting conditions, locations, and artistic treatments—all from a single reference photo.

Location Consistency

Create multiple angles and shots of the same environment. Whether you need a wide establishing shot, a close-up detail, or a dramatic aerial view, Gen4 Image preserves architectural details and spatial relationships.

Conversational Prompting

Interact with the model using natural language. Reference your uploaded images directly in prompts:

  • @character_name wearing a leather jacket in a cyberpunk city
  • @character sitting in @location with dramatic lighting
  • show the castle courtyard from above at sunset

Advanced Iterative Workflows

Build complex scenes step-by-step by using generated outputs as new references. Develop character and environment concepts independently, then combine them for final compositions.

Real-World Use Cases

Film and Video Pre-Production

Directors and cinematographers can rapidly generate style-consistent storyboards and pre-visualizations. Test different camera angles, lighting setups, and scene compositions before committing to full-scale production. The ability to maintain character consistency across dozens of shots transforms the pre-production workflow.

Game Development

Generate new game assets on the fly using only a few visual references from your world. Create multiple camera angles, outfit variants, and environment concepts without commissioning individual pieces. Maintain visual cohesion across your entire game world.

E-Commerce and Virtual Try-On

Enable customers to virtually try on clothing and accessories by uploading their own photos. Generate product visualizations in different contexts while maintaining accurate product representation.

Marketing and Brand Campaigns

Produce hero images, social media assets, and campaign materials with consistent brand characters. A single mascot or spokesperson reference can generate endless variations across seasonal campaigns, promotional materials, and advertising contexts.

Interior Design and Architecture

Start from reference photos of empty spaces and visualize furniture layouts, color schemes, and design concepts. Generate multiple perspectives of the same proposed design for client presentations.

Character Design and Concept Art

Explore variations of a character across different contexts—time periods, art styles, emotional states—while maintaining recognizable identity. Perfect for animation studios, comic artists, and character designers.

Getting Started on WaveSpeedAI

Accessing Gen4 Image through WaveSpeedAI couldn’t be simpler. Our platform provides:

Instant Availability: No cold starts. Your generations begin immediately without waiting for model initialization.

REST API Integration: Our ready-to-use REST API lets you integrate Gen4 Image directly into your applications, products, and workflows with minimal development overhead.

Competitive Pricing: Generate high-quality, reference-consistent images at affordable rates that make experimentation and iteration economically viable.

Scalable Infrastructure: Whether you’re generating a single concept or batch-processing thousands of images, our infrastructure scales to meet your needs.

To get started:

  1. Visit the Gen4 Image model page
  2. Upload your reference images (up to 3)
  3. Craft your prompt using natural language
  4. Generate and iterate

Tips for Optimal Results

For best character preservation:

  • Use reference images with natural, even lighting
  • Choose neutral expressions for maximum flexibility in generated variants
  • Ensure clear subject visibility without obstructions
  • Moderate to high image quality produces better results

When combining multiple references:

  • Use consistent labels in your prompts (image_1, image_2, image_3)
  • Reference different elements explicitly for compositional control
  • Consider masking existing faces when placing new subjects into scenes

Conclusion

RunwayML Gen4 Image represents a fundamental shift in what’s possible with AI image generation. The persistent challenge of maintaining visual consistency—whether for characters, locations, or brand elements—has been one of the primary barriers preventing AI tools from becoming truly production-ready. Gen4 Image breaks through that barrier.

For creators who need more than one-off generations—who need to build coherent visual worlds, tell consistent visual stories, or maintain brand identity across campaigns—Gen4 Image delivers capabilities that were simply unavailable a year ago.

Experience the next generation of AI image creation today on WaveSpeedAI. With our fast inference, no cold starts, and affordable pricing, there’s never been a better time to explore what consistent, controlled AI image generation can do for your creative workflow.

Try Gen4 Image on WaveSpeedAI →

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